Royal Bartending Co.

Brand & Identity

Experience Design

Spirit Led, Powered by Hospitality

Challenge

Royal Bartending Co. approached us with fragmented brand presence, inconsistent visual identity, and a dated website that wasn't converting social media engagement into business growth.

Approach

We positioned RBC as the premium brand choice for discerning event professionals, moving beyond service provider to lifestyle curator. We developed a refined visual system and website redesign that elevated their existing brand equity. New style guide and website redesign that prioritized user experience. 

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Results

11.8% increase in Instagram followers in 2.5 months
15% improvement in website conversion rates
Enhanced brand positioning enabling premium pricing
Increased inquiry quality from event professionals

RAISING THE BAR

A Premium Experience

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The expansion to LA from The Bay was not just stage in the brand's journey. It was a declaration. We saw nothing but opportunities to create real moments intended to connect the users to an invigorating and a memorable brand experience.